|Judith R. King
Founder + Owner
Judith R. King, the founder and owner of King + Company (KCo), is the driving force behind one of the industry’s leading independent public relations and strategic marketing firms. Ms. King personifies KCo’s shared values of integrity, focus and precision, which are at the core of its commitment to achieving the goals of its clients.
A whirlwind of charm, charisma and unbridled creativity, Ms. King is passionate about delivering remarkable results for each and every KCo client. She stands at the forefront of the firm’s commitment to bring together the best of traditional and digital public relations, seamlessly integrating the firm’s deep social media expertise with high-impact media relations and strategic communications campaigns.
Ms. King has a sophisticated grasp of clients’ issues, along with a detailed understanding of the public landscape and a nuanced understanding of the interrelationship between policymakers, media and consumers. This expertise has spurred the firm in acquiring top-tier clients in the healthcare and public policy arena, including Visiting Nurse Service of New York, the University of California, San Francisco Department of Neurological Surgery, The Michael J. Fox Foundation for Parkinson’s Research, Susan G. Komen For the Cure, The Estēe Lauder Companies’ Breast Cancer Awareness Campaign, Abyssinian Development Corporation, and Heifer International, among dozens of others. For Ms. King, finding the vital life stories in premier non-profit organizations and helping them craft effective messages and strategies underscores her mission to build a firm that contributes to the world in a positive and uplifting way.
Before founding KCo, Ms. King was the lead partner and co-principal of The Morris + King Company, which she helped shape into a Top 100 independent public relations firm. When Ms. King formed KCo, she retained all of the prior firm’s top executives and staff members in the Consumer + Lifestyle and Healthcare, Foundations + The Life Sciences groups.
Ms. King is a marketing and branding specialist with an uncanny ability to craft clever and ingenious slogans, conceptualize sharply targeted advertising campaigns and write the highest quality marketing materials. She is an expert media trainer, traveling across the country to help hundreds of Fortune 1000 CEOs, four-star generals, celebrities and other prominent personalities shape and articulate their stories to customers, investors and industry influencers.
Among the many renowned clients that have benefitted from Ms. King’s business savvy and marketing prowess are Taste of the NFL, Rodale’s, DreamWorks Classics, Paul Labrecque Salon & Spa, Marquis Jet, Ritz-Carlton Club, Arby’s Foundation, David Barton Gym, Music Choice, Worldwide Orphans Foundation and the Jewish Community Federation of San Francisco—again, just to name a very few.
Creating a unique ethos that fosters a sense of collaboration among KCo’s clients, partners and employees is one of Ms. King’s most remarkable achievements. Her two signature initiatives—the innovative Charrette process and the popular Clients-in-Residence program—bring together KCo’s experienced account executives and senior management with key members of a client’s team to build partnerships, generate ideas and forge action plans.
Call it what you will—art gallery, creative lab, interactive space—Ms. King has personally designed one of the most truly inventive and highly stylized workspaces in New York City. Her transformative modern design, featuring one-of-a-kind artwork, unique public spaces and innovative glowing resin “Blue Ice-cubicles,” has set a new standard for creativity, collaboration and transparency in the workplace. Ms. King’s singular office environment continues to be featured in design and business publications nationwide.
Earlier in her distinguished career, Ms. King was a sought-after New York-based copywriter and marketing consultant for Starwood Hotels, Whole Foods, Banana Republic, Miramax Film Corp., hotelier André Balazs, Coach, MAC Cosmetics, Philippe Starck, Target and Ian Schrager Hotels, among others. She also served as the senior editorial consultant for Dan Klores Communications, one of the country’s leading public relations firms.
Ms. King has participated in many prestigious conferences, symposiums and seminars. Most recently, she served as a panelist at the 10th Annual Advancing Women in Leadership Conference along with renowned entrepreneur and venture capitalist Tripp Rackley. Ms. King was also a featured speaker at the 2011 Women’s Empowerment Summit, where she shared the spotlight with actress Vivica Fox and workplace expert and best-selling author Judith Glaser, among others. In addition, Ms. King has been a guest on several radio shows including PR Insider, which is hosted by Maureen Kedes and features the highest-profile public relations professionals.
Ms. King graduated with honors from Princeton University. She serves on the board of Aperture, a multiplatform publisher and center for photography; her wide-ranging set of interests include home and office design, poetry, music, international travel, history, water sports and writing. Ms. King has also been featured in several prominent design publications.
Judith R. King, a native New Yorker, lives with her partner on New York’s Upper East Side.